There must be a lot of pressure on a ranked team. They are expected to win but it doesn't always happen. As fans, we often love upsets. A small school rising to the challenge of facing a perceivably superior opponent is a just another endearing aspect of college football. Sometimes, a top ranked team is pushed to the edge by a smaller program yet still manages to escape upset.

Last week Nebraska needed a touchdown in the last twenty seconds to fend off a McNeese State team looking to make some headlines.

Kansas State had their hands full with Iowa State. The Cyclones came from behind to build a 15 point lead over the Wildcats. Kansas State escaped the upset by scoring 19 unanswered points to win 32-28!

Alas, not all ranked teams were able to escape an upset. Ohio State lost to a hungry Virginia Tech team 35-21, which makes two weeks in a row that a Top 10 ranked team has fallen.

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FANFARE TRIVIA: When was the last time
Ohio State, Michigan & Michigan State
all lost on the same day?

(Look for the answer in the next issue of the Suntime Fanfare)

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Our Best Selling Collegiate Watch

The FantomSport is available with a color-coordinated AnoChrome dial!

Now with more brilliance, your school colors will jump off your wrist when contrasted against the FantomSport's dark gunmetal finish.

All the time-tested features remain. This sophisticated yet boisterous timepiece still possesses a date display, rotating bezel timer, stainless steel band with safety clasp and a scratch-resistant mineral crystal.

Find out how to brighten up your store's display case today by contacting your Suntime representative. Just call us at 1-800-659-2824 to order today.

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In any given year, millions of Americans will buy fine jewelry and watches, and many of them will make more than one purchase. Placing impulse items, such as Suntime Collegiate Watches near your cash registers can be a highly successful sales tactic.

The most comprehensive study of impulse purchases was performed in 2002. According to the study, conducted by Leo J. Shapiro and Associates for Marketing Support Inc. of Chicago, almost one-third of all consumers make a sizable impulse purchase every week. The median purchase was reported to be over $30. Of specific interest to many retailers, the study found that about 25 percent of impulse purchases are made in specialty stores. Another important contributor to successful impulse items is the ability for the customer to have a personal connection to a product. Custom jewelry and personalized items work for this reason. Suntime Collegiate Watches are a perfect example of an impulse product that can add to your bottom line each year.

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Feature Your Business in FanFare

At Suntime, we love our customers and we couldn't be more excited to feature an article about YOUR business in FanFare! Football season is going strong, and Suntime timepieces are always a fan favorite with everyone! Find out more by calling your sales rep at 1-800-659-2824.


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Week 3: Match-Ups of Interest!


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